|
|
|
|
|
Machado, Melise Dantas; Silva, Andrea Lago da. |
In the last few decades, the discussion about small holders agriculture has been emphasized due to debates on sustainable development, job and income increase, food security and local development. Due to the fact of small farmers group being heterogeneous, either from the economic, social or cultural point of view, this research is focused on small-holder vegetable producers located in the cities of São Carlos and Araraquara. The main objective is to understand the distributive arrangement used by the small-holder vegetable producers and their main problems. For the development of the research, a multi case study was used, based on primary and secondary data. The primary data were obtained through a half-structuralized questionnaire applied to the... |
Tipo: Journal Article |
Palavras-chave: Small-holder production; Marketing channels; Vegetables.. |
Ano: 2004 |
URL: http://purl.umn.edu/43674 |
| |
|
| |
|
| |
|
|
LeRoux, Matthew N.; Schmit, Todd M.; Roth, Monika; Streeter, Deborah H.. |
An investigation of the relative costs and benefits of marketing channels used by typical smallscale diversified vegetable crop producers is conducted. Using case study evidence from four small farms in Central New York, this study compares the performance of wholesale and direct marketing channels, including how the factors of risk, owner and paid labor, price, lifestyle preferences, and sales volume interact to impact optimal market channel selection. Given the highly perishable nature of the crops grown, along with the risks and potential sales volume of particular channels, a combination of different marketing channels is needed to maximize overall firm performance. Accordingly, a ranking system is developed to summarize the major firm-specific factors... |
Tipo: Working or Discussion Paper |
Palavras-chave: Local food; Marketing; Wholesale; Direct; Marketing channels; Economic evaluation; Agribusiness; Community/Rural/Urban Development; Crop Production/Industries; Demand and Price Analysis; Production Economics. |
Ano: 2009 |
URL: http://purl.umn.edu/49006 |
| |
|
| |
|
| |
|
| |
|
|
|